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Body Wisdom, Inc., doing business as Body Wisdom Massage Therapy School (“Body Wisdom,” “we,” “us,” or “our”), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, submit an inquiry, apply for admission, enroll in a program or course, communicate with us, or use our related services.
This Privacy Policy applies to information collected through www.bodywisdomschool.com, associated online forms, text messaging, email communications, and other interactions with Body Wisdom.
1. Information We Collect
We may collect the following categories of information:
Information You Provide
You may provide information such as:
• Name
• Mailing address
• Email address
• Telephone number
• Date of birth
• Contact preferences
• Program and course interests
• Tour and appointment information
• Application and enrollment information
• Educational history
• Employment information
• Financial-aid and payment-related information
• Communications you send to us
• Other information you voluntarily provide
Certain admissions, enrollment, financial-aid, or student services processes may require additional information. Those processes may also be governed by separate notices, forms, agreements, or legal requirements.
Information Collected Automatically
When you use our website, we and our service providers may automatically collect information such as:
• Internet Protocol address
• Browser and device information
• Operating system
• Referring and exit pages
• Pages viewed
• Dates and times of visits
• General geographic location
• Website interactions
• Cookie and analytics information
Information From Other Sources
We may receive information from sources such as:
• Educational institutions
• Financial-aid systems and administrators
• Payment processors
• Advertising and marketing platforms
• Scheduling and customer relationship management systems
• Government agencies
• Service providers
• Referral partners
• Publicly available sources
We use information received from other sources only as permitted by law and applicable agreements.
2. How We Use Information
We may use personal information to:
• Respond to inquiries
• Provide information about programs, courses, tuition, and career opportunities
• Schedule and confirm campus tours, calls, appointments, and interviews
• Process applications and enrollment
• Administer student records and educational services
• Assist with financial-aid processes
• Send class, appointment, deadline, schedule, and school-operation notices
• Provide customer service and technical support
• Process payments and maintain transaction records
• Communicate with prospective students, applicants, students, graduates, and other contacts
• Send communications for which you have provided consent
• Operate, maintain, secure, and improve our website and services
• Analyze website use and marketing effectiveness
• Detect fraud, misuse, security threats, or unlawful activity
• Comply with legal, regulatory, accreditation, financial-aid, and recordkeeping obligations
• Protect the rights, safety, and property of Body Wisdom and others
• Carry out other purposes disclosed when information is collected
3. Text Messaging and Mobile Information
When you voluntarily opt in to receive text messages from Body Wisdom, we may send informational, conversational, and, where separately authorized, promotional messages relating to matters such as:
• Program inquiries
• Campus tours
• Applications
• Enrollment
• Financial-aid documentation
• Appointments
• Class schedules
• School announcements
• Continuing-education opportunities
• Other Body Wisdom services and educational opportunities
Message frequency varies. Message and data rates may apply. You may opt out at any time by replying STOP to a Body Wisdom text message. You may reply HELP for assistance or contact us using the information at the end of this policy.
No mobile information, including telephone numbers and SMS opt-in or consent information, will be sold, rented, or shared with third parties or affiliates for their own marketing or promotional purposes.
We may share mobile information with service providers that help us operate our messaging program, such as telecommunications providers, software platforms, and customer relationship management vendors. Those providers may use the information only to perform services for Body Wisdom and not for their own independent marketing.
SMS consent is not a condition of enrollment, purchasing services, or otherwise doing business with Body Wisdom.
Additional terms governing our text messaging program are available in our Terms and Conditions at www.bodywisdomschool.com/terms.
4. Cookies and Similar Technologies
We may use cookies, pixels, tags, and similar technologies to:
• Operate and secure our website
• Remember user preferences
• Understand website traffic and usage
• Improve website performance
• Measure advertising and marketing effectiveness
• Present relevant content or advertisements
Some cookies are necessary for the website to function. Other cookies may be controlled through your browser settings or, when provided, our cookie preference tools. Disabling cookies may affect certain website features.
5. Analytics and Advertising
We may use third-party analytics and advertising services, such as website analytics, search advertising, social media advertising, or similar tools. These providers may collect information about your interactions with our website and other websites through cookies and similar technologies.
Where required, we obtain consent before using nonessential tracking technologies. You may be able to limit certain interest-based advertising through your device, browser, or advertising-platform settings.
6. How We Disclose Information
We may disclose personal information to:
Service Providers
We may use vendors that assist with:
• Website hosting
• Student information and customer relationship management systems
• Text and email communications
• Appointment scheduling
• Payment processing
• Financial-aid administration
• Data storage
• Analytics
• Advertising
• Information technology
• Cybersecurity
• Professional services
Service providers are permitted to use information only as necessary to provide services to us, subject to their contractual and legal obligations.
Governmental, Regulatory, Accreditation, and Educational Organizations
We may disclose information when required or appropriate for:
• Financial-aid administration
• Accreditation
• Licensure
• Regulatory compliance
• Government reporting
• Student-record administration
• Audits
• Legal compliance
Legal and Protective Purposes
We may disclose information when we reasonably believe disclosure is necessary to:
• Comply with law, regulation, subpoena, court order, or legal process
• Enforce our agreements and policies
• Investigate fraud, security incidents, or unlawful activity
• Protect the rights, safety, or property of Body Wisdom, our students, website users, or others
Business Transactions
Information may be disclosed in connection with a merger, financing, acquisition, reorganization, sale of assets, change in control, bankruptcy, or similar transaction, subject to applicable law.
With Your Direction or Consent
We may disclose information for other purposes when you direct us to do so or provide consent. We do not sell personal information in exchange for money.
7. Student Records
Information relating to enrolled or former students may be subject to additional policies, enrollment agreements, student handbooks, financial-aid rules, accreditation requirements, and applicable federal or state laws. This website Privacy Policy does not replace any separate student-record notice or legally required disclosure.
8. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No website, electronic transmission, or storage system can be guaranteed to be completely secure. You are responsible for using appropriate security precautions when communicating information electronically.
9. Data Retention
We retain personal information for as long as reasonably necessary to:
• Fulfill the purposes described in this policy
• Provide services
• Maintain educational and business records
• Satisfy legal, financial-aid, tax, accreditation, regulatory, and contractual obligations
• Resolve disputes
• Enforce agreements
• Protect legitimate business interests
Retention periods vary depending on the type of information and applicable requirements.
10. Your Choices
Depending on the communication and applicable law, you may:
• Unsubscribe from marketing emails using the unsubscribe link
• Opt out of text messages by replying STOP
• Request assistance by replying HELP
• Adjust browser cookie settings
• Update certain contact information by contacting us
• Ask questions about how your information is handled
Opting out of promotional communications does not prevent us from sending necessary administrative, transactional, safety, enrollment, student-service, or legally required communications where permitted.
11. Children’s Privacy
Our website and services are not directed to children under 13, and we do not knowingly collect personal information online from children under 13 without legally sufficient authorization. Anyone under the age of majority should use the website and submit information only with the involvement of a parent or legal guardian when appropriate.
12. Third-Party Websites
Our website may contain links to websites operated by third parties. We are not responsible for the privacy, security, content, or practices of third-party websites. You should review the policies of each third-party website you visit.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically. The revised policy will be posted on this page with an updated effective date. Material changes may also be communicated through other appropriate means.